Mike Tornabene, born on May 2, 1988, is an American comedian, YouTube personality, and actor. He is widely recognized as BroScienceLife or Dom Mazzetti on YouTube. The character of Dom Mazzetti originated in 2009 while Tornabene was in college, initially intended for a cooking video but gaining popularity through a sketch about a Four Loko in 2010.
With his comedy videos amassing nearly half a billion views, Tornabene has built a substantial following, boasting over 2.5 million subscribers on his BroScienceLife account and over 350,000 subscribers on DomMazzetti account as of May 2023. BroScienceLife most recently uploaded, “Worst fitness influencers, How to squat, How to get your girl a booty, People hate you at the gym, and What your gym gear says about you”. The titles seem to say it all, tackling subjects such as women, fitness, money, and drinking – they’re funny parodies which keep viewers laughing until their belly hurts.
In addition to his comedic endeavors, Tornabene has also authored a book called “The Swoly Bible,” released on November 1, 2016. This comical guide provides readers with insights on achieving physical fitness and more.
Originally from New Jersey, Tornabene spent his childhood there and attended North Hunterdon High School before pursuing his college education at NYU and earned his bachelor’s degree after four years. During his upbringing in New Jersey, Mike Tornabene has maintained a level of privacy regarding his parents, and he has not disclosed any information about siblings. Comedy became a significant part of his life when he met Gian Hunjan, his best friend with whom he shared a similar sense of humor, at the age of eight. Collaborating on funny scripts and sketches, they continued their comedic journey, even attending the same high school.
SSI: Mike, thank you for taking the time to speak with Swimsuit Illustrated. While we have some background into your comedy, we are wondering where the term Broscience came from?
Mike: The term “Broscience” comes from the bodybuilding community and it refers to non-science backed gym advice that is spread between gym bros. The veracity of bro science is based on how jacked the gym bro who’s delivering the information.
SSI: Tell us more about the Shell Corp? What type of clothing to you sell?
Mike: I started the company in 2018, it’s a blend of street wear and dress wear. I design all the clothing for Shell Corp and we focus on pieces that elevate your personal style with attention to fit and quality with an artistic edge. The idea behind the brand and the name “Shell Corp” is that oftentimes we hide the most valuable parts of ourselves, we protect our true identity under a shell of anonymity, and the goal of Shell Corp is to create clothing that gives you the confidence to reveal your true self. When you wear Shell Corp we want you to feel like the version of yourself you’ve always wanted to be.
SSI: What’s next for Mike Tornabene?
Mike: Clothing is my main focus right now. I will continue to create content around my clothing brands and explore different types of content that excite me. I’ve relaunched Bros Vs. with Bradley Martyn and the response from the fans has been amazing. I also hope to relaunch my YouTube car series GNARPM in the future as my businesses grow and allow me to reinvest in my passion projects.
I’ve also partnered with a protein gummy brand called Gym Candy, which makes high protein, low calories fitness focused candies that taste like real candy, and I’m eager to see the growth of the brand.
SSI: Thank you, Mike for the interview. We will continue to watch you as your career progresses with wild success!
We leave you with this quote from Dom, ”Live large, die large, leave a giant coffin”
